Challenge
As I looked to continue growing in my profession, I recognized the need to position myself intentionally in the job market. Rather than applying at random, I set out to create a clear, strategic brand that reflected my skills, story, and impact across education, publishing, outreach, and program management. The challenge was to distill a wide range of experiences into something cohesive, accessible, and memorable for employers.
Action
I approached the project as a professional assignment, researching industry needs and aligning them with my skills. From that foundation, I designed the website as both a brand and portfolio, presenting my work through case studies framed by Challenge → Action → Impact. A dedicated ‘Portfolio’ page highlights tangible results across storytelling, campaigns, community engagement, and training.
Impact
The result is a sleek, intentional website that is not just a portfolio but also a living example of my skills in content strategy, storytelling, design, project management, audience engagement, and training. It showcases my ability to take complexity and transform it into clarity, and it serves as proof to employers that I can deliver both strategy and execution. Building this site while actively engaged in my career also highlights my initiative, focus, and commitment to growth—qualities I bring to any organization.
Challenge
As I looked to continue growing in my profession, I recognized the need to position myself intentionally in the job market. Rather than applying at random, I set out to create a clear, strategic brand that reflected my skills, story, and impact across education, publishing, outreach, and program management. The challenge was to distill a wide range of experiences into something cohesive, accessible, and memorable for employers.
Action
I approached the project as a professional assignment, researching industry needs and aligning them with my skills. From that foundation, I designed the website as both a brand and portfolio, presenting my work through case studies framed by Challenge → Action → Impact. A dedicated ‘Portfolio’ page highlights tangible results across storytelling, campaigns, community engagement, and training.
Impact
The result is a sleek, intentional website that is not just a portfolio but also a living example of my skills in content strategy, storytelling, design, project management, audience engagement, and training. It showcases my ability to take complexity and transform it into clarity, and it serves as proof to employers that I can deliver both strategy and execution. Building this site while actively engaged in my career also highlights my initiative, focus, and commitment to growth—qualities I bring to any organization.
